Add-On Service
Facebook Ads
Starting at $228 / mo.
$750 Setup Fee | 14% Monthly Maintenance Fee
OVERVIEW: Facebook can be a powerful online advertising platform to drive more leads and sales to your business. However, this platform isn’t ideal for everyone. Some types of business generate a lot of interest on Facebook and are able to build a following and convert some of those followers into paying customers. Facebook Ads are a pay-per-click (PPC) model, which means you only pay when a someone – a real person – clicks on your ad. While they do not build your business’s online equity, it can an effective tool for growing your business. Speak with your account manager for more information and guidance on which types of advertising tools are likley to work best for your business and industry in your geographic region.
Build a FOLLOWING and
Drive SALES
REACH MORE CUSTOMERS
Facebook Ads enables you to reach more customers than you can with organic search alone because you can tap into the Facebook network and be seen by people to drive more sales and build your following.
BUILD A REMARKETING LIST
FAcebook Ads will track who has clicked your Ads so you can send them follow-up Ads later when you want to promote specific products and services to businesses who have visited your site.
GAIN CUSTOMER INSIGHTS
Every time your Ads are clicked the system will record what exactly the person typed into Google, giving you great insights into the search habits and thinking of your prospects.
ROADMAP
DAY 1
PHASE 1 • Strategy & Target Customers
In phase one, your account manager meets with you to discuss your Ads campaign & target customers.
- We discuss your main acquisition goals with you.
- We discuss the services you do and do not want to promote.
- Our team gathers information, source materials, images, your logo, and links to be included in your Ads campaign.
2-4 WEEKS
PHASE 2 • Setup & Launch
Our team installs your Facebook Ads account, builds all your Ad groups, and adds the necessary code to all your website pages for conversion tracking.
- Our team installs your Facebook Ads account.
- Our team builds all your Ad Groups and custom responsive Ads.
- We then test each Ad with your website to make sure it is registering conversions.
- We review your setup with you before going live to make sure all parameters are correct.
ONGOING
PHASE 3 • Optimization & Maintenance
Every month our team reviews each Ad and your overall account to continue improving performance and optimizing your keyword search lists.
- Review Ad spend and each cost per click for needed changes.
- Your account manager reviews your monthly report with you.
Payment Schedule
START
PAYMENT 1 • $750
- Setup Fee ($750)
30 DAYS
PAYMENT 2 • $228+
(30 Days Later)
- Ads Payments Start (Paid to Facebook)
- 14% Optimization & Maintenance Fee
60 DAYS
PAYMENT 3 • $228+
(60 Days Later)
- 2nd Ads Payment (Paid to Facebook)
- 14% Optimization & Maintenance Fee
Ready to get started?
Contact your account manager and let them know you would like to purchase this add-on.